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Data Privacy Decoded with Elgato

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Caleb Leigh

Product Owner, Marketplace

November 28, 2023

At Elgato, we're committed to transparency and user empowerment, especially regarding handling your data. We aim to make your experience with Elgato's Marketplace and products like the Stream Deck and Wave Link app enjoyable and secure. Here's a simplified breakdown of our privacy practices, echoing the ethos of our brand voice - clear, straightforward, and user-centric.

When you use the Stream Deck and Wave Link app, they communicate with the Marketplace upon startup. This check informs you about any updates on your purchased or downloaded products. If there's an update and you've opted for auto-updates in the settings, it will be applied automatically. We want to ensure your tools are always at their best without any hassle.

You can toggle which plugins to automatically update, in-app

Signing Up and Marketing Choices

Creating an Elgato account? You have complete control over whether to receive Elgato email marketing. During sign-up, you can opt in or out of our marketing emails. This choice is yours, and we respect it fully - no surprises, no unwanted emails.

Our Promise: We Don't Sell Your Data

Your trust is our top priority. Elgato does not sell any customer data, period. We understand the importance of privacy and ensure that your data is used solely to enhance your experience with Elgato.

Upon your first visit to our site or within your Elgato Account, you can manage which cookies Elgato collects. There's a "manage cookies" option in the Marketplace once you're signed in, or you can visit the 'data and privacy' tab in your account settings. We believe in giving you the power to choose what information you share.

Secure Payment Information

Your payment security is very important. Elgato does not store any payment information on our servers. All payment data is fully encrypted and handled by Stripe, a globally trusted payment provider. Plus, we'll never charge your saved payment method without explicit permission.

Personalizing Your Experience

We use your profile's currency and country information to display prices in your preferred currency and understand our customer base's geographical distribution. This data helps us tailor our product offerings and support to different regions, ensuring a more personalized and relevant experience for you.

Improving Search and Product Offerings

When you search the Marketplace, we collect the terms you enter and track which results you click on. This data is vital in refining our search algorithm, making finding relevant products easier. It also helps us identify gaps in our offerings, guiding us to bring in products that you’re searching for.

Your Data, Your Control

At Elgato, we're constantly exploring ways to empower you with control over your data. From easy account deletion to transparent data usage policies, we're here to ensure that your data serves you, not the other way around.

Our commitment to your privacy and data security is unwavering. Don't hesitate to reach out with any questions or concerns. Remember, your experience with Elgato is not just about exceptional products but also about trust and respect for your personal information.

What happens after you delete your account?

Thinking about saying goodbye to your Elgato account? Here's the lowdown on what happens to your data. First up, we respect your right to vanish from our world, but we’ve got to make sure it’s really you asking. If you've got a password-protected account, we’ll confirm it's you through our usual sign-in process. However, expect a quick re-authentication step before we start the deletion process.

Account deletion modal on the "data and privacy" tab of your Elgato Account

Deleted your account? We scrub your personal data from our systems, except where the law tells us we must keep it for a bit longer. We’re all about doing this by the book. If you've got more questions or need someone to take the lead on this for you, contact us at, and check out our full policy at Elgato's Privacy Policy for the nitty-gritty details.

Wrapping up, we've decoded the essentials of data privacy at Elgato, aiming to bring you clarity and control in the digital space. As you continue your creative journey, please take comfort in knowing that your privacy is our priority.

You're not just using a product; you're part of a community where trust and transparency are at the heart of everything we do. Thank you for the opportunity to do what we love most: helping creators of all kinds.